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Tag | marketing

Don’t Drink The KoolAid

Posted on 24 May 2009 by Denis Campbell | Comments (1) | Tags: big money, body, co-dependent, don't drink the koolaid, emotionally wounded, gurus, marketing, mind, selling enlightenment, spirit, spiritual marketing world

 

Reprise from my July, 2006 Blog ‘Fire the Guru!’
THERE’S NO SUCH THING as a free lunch. A fool and his money are soon parted. There is a sucker born every minute but hey, maybe you were the minute in between? If it sounds too good to be true…
Grandma’s hyperbole? A little too close a walk [...]

Service the Rochester Way

Posted on 23 September 2008 by Denis Campbell | Comments (0) | Tags: best practices, Business & Economy, innovation, marketing, Rochester Big and Tall, service

CASUAL Male Group’s Rochester Big and Tall chain has had my custom for 20 years. As my girth crept upwards, the US firm’s selection is hard to duplicate.
Their hallmark is providing exceptional one-to-one in-store service through dedicated and

The Coveted Golden Toilet Award

Posted on 02 August 2008 by Denis Campbell | Comments (0) | Tags: best practice, Business & Economy, innovation, Loo of the Year Award, marketing, Oscars

SO did you require an extra cuppa after watching Hollywood’s Oscars until 5am?
Who got your vote? How did you do against the other punters? Were you glued to the tube watching breathless reportage of celebrity parties?

Delta/NW Combined $10.5 Billion Dollar Loss

Posted on 23 April 2008 by Denis Campbell | Comments (0) | Tags: airlines, Business & Economy, delta, economy, gas prices, marketing, merger, northwest, sales

The late Senator Everett Dirksen said, “a billion here, a billion there, pretty soon it adds up to real money.” When two airlines who cannot make it alone talk about merging and faced with these kind of losses, the question that is not asked but should be is, why?

Bambi’s Father Dies

Posted on 22 April 2008 by Denis Campbell | Comments (0) | Tags: animation, best practice, disney, innovation, marketing, motion pictures, ollie johnston, service

Yes, in the movie his Mom is shot by the hunter, but the real life creator and the last of Disney’s Nine Old Men died last week. Ollie Johnston, passed away at the age of 95. His creations are legend, and his book The Illusion of Life is considered an animator’s bible.

Toys in Shoes - Marketing Run Amok

Posted on 22 April 2008 by Denis Campbell | Comments (1) | Tags: best practice, Business & Economy, clarks, innovation, marketing, mcdonalds marketing, service, shoes, yo toys

Over a school holiday term break we headed to SE England to temporarily escape the Welsh monsoon season (when friends visit from abroad and comment on how lushly green everything is here, I say, “it’s mold”).
After a week eating sign advertised “Great British Food” (your pun goes here about this oxy-moron) in

Easter Morning - Made in China

Posted on 22 April 2008 by Denis Campbell | Comments (0) | Tags: Business Issues, carbon neutral, carbon replacement, lorry, marketing, rail, shipping, Tesco

Easter morning the kids scurried around the house in search of sweets. They excitedly rushed around the house to find chocolate eggs and bunnies, jellied eggs, frosted cookies and a false-bottomed plastic form in their Peter Rabbit Collection bucket showing only 50% of the product one thought was there.

Where there’s sport there’s big money

Posted on 17 March 2008 by Denis Campbell | Comments (0) | Tags: Business & Economy, corporate entertainment, marketing, money, sales, sponsorship, sport, sports marketing

NEXT week spring training wraps and harkens an annual rite, baseball’s Opening Day, with the US regular season beginning in Tokyo!
Its annual 2,450-game slog towards October’s World Series, which, most duly note, isn’t a “world” series since only

Friday, 3rd July 2009



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